Future of Broadway - Prospero Place

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We're giving some love to the heart of Stratford, by making upgrades to Prospero Place - our town centre.

Share your views on the draft designs here.

This is a key project in our Long Term Plan (LTP) with the redevelopment working towards our vision of a Welcoming, Inclusive, Safe community – Te Pūmanawa o Taranaki (translated to the beating heart of Taranaki).

The Future of Broadway project aims to create vibrant public spaces and enhance safety, accessibility, and cultural identity - focusing on these key areas:

  • Community – transforming Prospero Place into a lively community hub, fostering social interaction and engagement
  • Connect – improve connectivity between Broadway and Miranda Street, creating a welcoming environment for people to support local businesses, attend events and access surrounding destination areas like the sporting complexes in King Edward Park.
  • Celebrate – Promote our cultural and historical identity, acknowledging tangata whenua, our unique Shakespearean heritage and reinforcing our natural surroundings. Integrate public art, wayfinding signage, and green spaces to enhance the town’s character.
  • Safety – improve lighting along Broadway between the roundabouts, installing modern energy efficient lights that both enhance the look and feel of our town centre as well as meets Crime Prevention Through Environmental Design (CPTED) standards.
  • Sustainability – Implement sustainable and best-practice design principles.

Background

Towards the end of 2016 we launched Stratford 2035 – Making it Real, which was an integrated approach to Stratford’s long term future. This included the Future of Broadway project, focusing on the revitalisation of Prospero Place and Broadway.

Over subsequent years, the project has changed in scope due to changes in land use in the area, such as the demolition of the ANZ bank and land next to Prospero Place becoming available. More recently, concept plans have been drawn up to determine the best use of Prospero Place and surrounding town centre areas. We're now at the stage of bringing the concept plans for Prospero Place to life through detailed designs that reflect the changes in the way that the space is used by our community. We aim to start physical works during the 2025/26 summer months.

We're really excited about getting to work on improving Prospero Place and hope you are too!



We're giving some love to the heart of Stratford, by making upgrades to Prospero Place - our town centre.

Share your views on the draft designs here.

This is a key project in our Long Term Plan (LTP) with the redevelopment working towards our vision of a Welcoming, Inclusive, Safe community – Te Pūmanawa o Taranaki (translated to the beating heart of Taranaki).

The Future of Broadway project aims to create vibrant public spaces and enhance safety, accessibility, and cultural identity - focusing on these key areas:

  • Community – transforming Prospero Place into a lively community hub, fostering social interaction and engagement
  • Connect – improve connectivity between Broadway and Miranda Street, creating a welcoming environment for people to support local businesses, attend events and access surrounding destination areas like the sporting complexes in King Edward Park.
  • Celebrate – Promote our cultural and historical identity, acknowledging tangata whenua, our unique Shakespearean heritage and reinforcing our natural surroundings. Integrate public art, wayfinding signage, and green spaces to enhance the town’s character.
  • Safety – improve lighting along Broadway between the roundabouts, installing modern energy efficient lights that both enhance the look and feel of our town centre as well as meets Crime Prevention Through Environmental Design (CPTED) standards.
  • Sustainability – Implement sustainable and best-practice design principles.

Background

Towards the end of 2016 we launched Stratford 2035 – Making it Real, which was an integrated approach to Stratford’s long term future. This included the Future of Broadway project, focusing on the revitalisation of Prospero Place and Broadway.

Over subsequent years, the project has changed in scope due to changes in land use in the area, such as the demolition of the ANZ bank and land next to Prospero Place becoming available. More recently, concept plans have been drawn up to determine the best use of Prospero Place and surrounding town centre areas. We're now at the stage of bringing the concept plans for Prospero Place to life through detailed designs that reflect the changes in the way that the space is used by our community. We aim to start physical works during the 2025/26 summer months.

We're really excited about getting to work on improving Prospero Place and hope you are too!

Got a question?

If you've got a question about this project, pop it on this page and we'll be in touch as soon as possible. 

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  • Share What would the estimated cost for this plan be? on Facebook Share What would the estimated cost for this plan be? on Twitter Share What would the estimated cost for this plan be? on Linkedin Email What would the estimated cost for this plan be? link

    What would the estimated cost for this plan be?

    Push it up the road asked 3 days ago

    Kia ora, the whole project has a budget of $1.2million which is spread out across the first 3 years of the Long Term Plan. 

  • Share The Ostlers Gardens Charitable Trust would like to acknowledge Mr & Mrs Ostler's work in the horticultural community in Stratford and was wondering if there was a way of doing this as part of this redevelopment? on Facebook Share The Ostlers Gardens Charitable Trust would like to acknowledge Mr & Mrs Ostler's work in the horticultural community in Stratford and was wondering if there was a way of doing this as part of this redevelopment? on Twitter Share The Ostlers Gardens Charitable Trust would like to acknowledge Mr & Mrs Ostler's work in the horticultural community in Stratford and was wondering if there was a way of doing this as part of this redevelopment? on Linkedin Email The Ostlers Gardens Charitable Trust would like to acknowledge Mr & Mrs Ostler's work in the horticultural community in Stratford and was wondering if there was a way of doing this as part of this redevelopment? link

    The Ostlers Gardens Charitable Trust would like to acknowledge Mr & Mrs Ostler's work in the horticultural community in Stratford and was wondering if there was a way of doing this as part of this redevelopment?

    Peter D asked about 1 month ago

    Kia ora Peter, Thanks for your question. If you're able to email us at YourSay@stratford.govt.nz with your details, one of the team will be in touch. 

    Prospero Place Project Team

  • Share Are there any plans to brighten up the facade of the many sad and neglected buildings on Broadway. Planting some trees and some seeding areas along with a bit of colour would be nice. It's such a a depressing sight at the moment. on Facebook Share Are there any plans to brighten up the facade of the many sad and neglected buildings on Broadway. Planting some trees and some seeding areas along with a bit of colour would be nice. It's such a a depressing sight at the moment. on Twitter Share Are there any plans to brighten up the facade of the many sad and neglected buildings on Broadway. Planting some trees and some seeding areas along with a bit of colour would be nice. It's such a a depressing sight at the moment. on Linkedin Email Are there any plans to brighten up the facade of the many sad and neglected buildings on Broadway. Planting some trees and some seeding areas along with a bit of colour would be nice. It's such a a depressing sight at the moment. link

    Are there any plans to brighten up the facade of the many sad and neglected buildings on Broadway. Planting some trees and some seeding areas along with a bit of colour would be nice. It's such a a depressing sight at the moment.

    Kathleen Todd asked about 2 months ago

    Kia ora Kathleen, thanks for your question and suggestions. While those points are not directly part of the Prospero Place upgrades, the overall image of our main street is certainly top of mind for the wider Future of Broadway project. Your suggestions have been shared with the project team for consideration. Regarding the building facades, the maintenance of those is the responsibility of building owners. We know our town centre needs some TLC and we’re excited to be on the journey, but many of the changes will be dependent on funding availability and may take some time. We’ll continue to share updates as and when they’re available, and please do keep the suggestions coming!

  • Share Where is the the stage for entertainment on Facebook Share Where is the the stage for entertainment on Twitter Share Where is the the stage for entertainment on Linkedin Email Where is the the stage for entertainment link

    Where is the the stage for entertainment

    muzz asked about 2 months ago

    Kia ora, the conceptual design allows for an area of Prospero Place to be multi-functional, meaning it could be used for entertainment and other activities, as well as being a nice spot to sit and watch the world go by. This space is currently at the south east section of the grassed area, near the existing viewing area of the Glockenspiel. Because these are just drafts, we’re still fine-tuning details and Elected Members will have input on what final draft design goes out to the public for comment later in May. We’d be keen to hear from people if they’d like to see a raised platform, a stage, as you suggest, so have added a quick poll to the project page (see link below). Please take a look and choose an option, and share it with friends and family!

    https://www.yoursay.stratford.govt.nz/embeds/projects/99775/quick-poll/115270 

  • Share Will all the materials used on the project be tested for longevity. The library looks terrible now with those faded coloured columns. on Facebook Share Will all the materials used on the project be tested for longevity. The library looks terrible now with those faded coloured columns. on Twitter Share Will all the materials used on the project be tested for longevity. The library looks terrible now with those faded coloured columns. on Linkedin Email Will all the materials used on the project be tested for longevity. The library looks terrible now with those faded coloured columns. link

    Will all the materials used on the project be tested for longevity. The library looks terrible now with those faded coloured columns.

    Joyce asked 2 months ago

    Thank you for your question! Sustainability is an important part of our approach, and we've included specific requirements in the contract for designers to consider the full lifecycle of the materials they select. Our goal is to use products that are durable and require minimal maintenance. Of course, all materials have a limited lifespan, and part of our role is to ensure they are maintained effectively and efficiently, without incurring excessive costs. We’ve taken on board your comment about the Library paint needing a spruce up and will consider that as part of our maintenance schedule.

    Thanks again
    Prospero Place Project Team

Page last updated: 16 Jun 2025, 01:42 PM